Why target Organic Search Results through Link Popularity as opposed to Search Engine Optimization?
The 3 most important things used to get a web page to the top of the Organic Search Results are:
- Website’s Content – Must be updated as needed to remain fresh and current, must be unique to avoid being penalized by the Search Engines for “Duplicate Content” and it must be relevant to your website’s theme, topic, industry or areas of service to offer a high value or provide quality service to your visitors.
- Search Engine Optimization – The Website’s Content can be arranged, adjusted or modified in a number of ways to obtain the right Keyword Density and balance for your targeted keyword phrase throughout your documents.
- Link Popularity – The external component and single most important segment of your website’s SEO, your website’s Link popularity often determines your website’s level of success.
Think of Link Popularity as your website’s circle of friends. Link your website with the shady characters of the online world and your website might never grow up to achieve its fullest potential ! Link your website with reputable and trusted sources in your industry and your website will grow up to be like them… a successful “Authority” website in your field! Ever heard the phrase, “It’s not what you know, but who you know” (that will make or brake you)? This is very true in the on-line world as well. Always remember, with regards to links – Quality over Quantity! As for the content of your website, we are not content writers. Also, nobody knows your business better than you. Get some fresh and unique content that provides a service or a value to your visitors and publish it on your website. If you can not write effective content yourself, hire someone to do it for you – but we are not them.
As for Search Engine Optimization of your website, this work requires frequent changes to the structure of the website’s content and Meta tags as search engines evolve from day to day. SEO used to yield fantastic results in the Serps, but today’s algorithms put less value on SEO these days than they used to. Therefore, SEO produces small to medium gains over a long period of time.
Working on your website’s Link Popularity does not require us to have access to your website or it’s servers, as it is the external component of SEO. Link Popularity is a HUGE part of the search engine’s algorithms and it produces the best results in the shortest amount of time when done correctly. Link Popularity will continue to be one of the most effective ways to reach a high ranking position and it will be this way until the search engines decide that Internet links are no longer important. Let’s see, Internet links on the Internet not being important? I don’t see that happening any time soon, do you? After all, isn’t the Internet nothing more than a system of Links connecting data all over the world? Get your site the right kind of links today and you will see the difference.
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